Eilidh Sykes, the Gaelic version of Ben Nevis, launched Ben Nevis, the Gaelic version of Ben Nevis, earlier this year, and says she saw a gap in the outdoor clothing market for women, and wanted to address this through an online store. opening and brick-and-mortar store in Fort.
She contacted Business Gateway, and as a result gained access to their start-up services including one-to-one support from a dedicated business adviser, and advice on her business plan, marketing, and funding which helped her secure a start-up grant from Highland Council to help with the costs of opening the store, which is said to be the first of its kind in Scotland to offer women-owned brands.
Business Gateway introduced Ms Sykes to Highland Council’s Coastal Community Digital Grant, which is only available in Loughaber, and enabled her to access a high-end software system vital to the integration of her website, which was launched on October 25, with the heads of the other. brands she sells.
Through Business Gateway, Miss Sykes also attended a webinar dedicated to running and starting a rural business. Strong social media content was identified as essential for launch, which the entrepreneur was also able to develop through a face-to-face operation she attended through DigitalBoost, Scotland’s national digital upskilling programme, delivered by Business Gateway.
The Ben Nevis director plans to launch his own women’s outerwear range, adding: “The women’s outerwear market is on the back burner and, having been involved in the outdoor industry all my life, I I want to tackle this issue by opening my own shop.
“I felt supported throughout the whole process [by Business Gateway] and I have really developed my business knowledge and confidence. The skills I developed through seminars and surgeries gave me the skills I needed to think about a physical store as well as an online presence.”
Emma Lawson, a consultant at Business Gateway – which provides local authorities in Scotland, said: “Supporting women-owned businesses, especially in rural communities, is something. [we are] passionate about it. We’ve been able to support Eilidh through a range of our start-up services, so it’s great to see that this support has helped launch the first women’s outerwear store in Scotland.”